LibGuides: Professor Pachter Lib Guide: Unit 3: Advertising and PR

Advertising, Lesson 15

Values and Advertising
Kilbourne, Jean. "Beauty ... and the Beast of Advertising." CML. Center for Media Literacy.
Design Samples in Ads
Gross, Rebecca. "50 Brilliant Print Ads with Brilliant Design Techniques." Canva Learn. Canva. 9 Sept 2015.
Gap's Racially Insensitive Ad
Bowerman, Mary. "Gap Apologizes for Racially Insensitive Ad." USA TODAY. Gannett. 6 Apr 2016.
Top 10 Superbowl Ads
"Top 10 Super Bowl 50 Commercials." Trendcrave. Youtube. 7 Feb 2016.

How To Write a Press Release
James, Geoffrey. "How to Write a Press Release with Samples." CBS Money. CBS News. 10 Nov 2010.
How to Write a Press Release
Wynne, Robert. "How to Write a Press Release." Forbes. Forbes. 13 June 2016.